If you are a professional corporate photographer, you must know how challenging and rewarding this job is. Capturing the events, headshots, group portraits, and traditional portraits is not an easy job. You have to be very creative to frame the professional in formal suits in the best possible way. Enterprises use these pictures to promote their product, services, and their brand. Also, corporate pictures are used in the company’s brochures and advertising material. Corporate photographers in Bristol & all around the world play a vital role in making a robust image of the organisation in the audience’s eyes. Also, competition in the marketplace is continuously inclining. In such a situation, only eye-catching images can make a difference. Furthermore, your corporate shots can drive a significant number of professional connections to your clients and boost customer engagement.
Apart from Investing in premium quality cameras and other photography equipment, a savvy corporate photographer must learn some tactics to get stunning images. Also, the competition in the photography world is very high, so you have to come out with extraordinary skills to stand in the game. This piece of article is about the 6 golden rules that will take your corporate photography to the next level. Keep reading to know more:
Before anything else, you need to purchase quality photography equipment to click the amazing shots.
Don’t hesitate to invest in a good DSLR that can work on a minimum ISO, i.e., 800, without affecting the quality of the photographs. Nikon, Canon, Sony are some trusted brands; you should go for digital cameras of these brands for professional use.
For portrait photography, buy 50mm lenses, and for corporate events, prefer to use 85mm lenses with f/1.8.
Another vital piece of photography equipment is a tripod. Buy a robust and heavy-duty tripod to reduce noise and blurriness in your shots.
Being a savy corporate photographer, you need to purchase external flash and off-camera flash as most of the time, you have to shoot indoors where natural lighting is not so good.
It is always good to wear casual attire to properly focus on the subject. However, you should wear formal outfits when it comes to shooting corporate events, headshots, etc. This is because everyone around you will be in a tuxedo, formal shirt and trousers. If you wear a casual t-shirt or half pants, there is a high chance that you will feel awkward, and this will affect your work. The formal attires will bring confidence in you, which results in eye-catching corporate images.
If you are going to shoot headshots of the professionals, scouting the location before shooting is not much required. But in case you have to shoot a corporate event, this step is essential. Visit the venue at least 4 hours before and find out the best location for your tripod, artificial lighting, and other equipment. You need to be very quick and alert because you will not get a second chance to capture the key moments in such kinds of events.
Another important thing to do before shooting is to know the entire schedule from the concerned person of the organisation. Don’t hesitate to ask about chief guest entry, speech time and other crucial things of the event. It will help you keep some ideas in the back of your mind and result in an amazing end product.
Keeping the subject comfortable as well as in natural form is pivotal in obtaining great pictures. It may sound easy, but in reality, getting your subject to feel comfortable in front of the camera is a tough road. However, your politeness can help in this context. Behaving in a respectful manner will banish fear from the subject’s mind and help you reach your final goal.
- ISO Sensitivity
These 6 golden rules will help you to capture the headshots and crucial moments of corporate meetings like a pro. Also, your clicks will definitely assist your clients in intensifying the business growth.